Wil Simon is a Media Advisor/Consultant representing Primalmedia--a media relations support company in Central California. He is regular contributing writer to LAUNCH Magazine in New York, and an affiliate member of the National Press Club in Washington, DC. He has 17 years of communication experience. He has served in the capacity of reporter, producer, master copywriter, client manager, communications officer, and operations chief, and has written and produced news and web articles, press releases, radio and television shows and commercials, promotional materials, and books. He holds an MS in Journalism from Northwestern University's Medill School in Chicago, IL.